品牌设计策略:在这个时代,商业间的合作成为吸引客户的关键行为,为了营造值得依赖的品牌形象,我们需要一个共同的可识别的品牌标识,这就是所谓的“生意品牌”。这次我们在为“彩卡通智能卡”标志进行品牌形象提升的时候,打破了以往加工制造业的传统设计模式,赋予形象标识以新的感情色彩。
标识采用绿色到蓝色的色彩渐变过渡,以简约的绿蓝主色调,意在表达“绿色科技”的含义,标识的图形部分是这个标志的核心部分,表达了一种“OK”之意(产品OK、质量OK、服务OK、效益OK),以达到双赢的目的。
Brand Design Strategy: At this time, commercial cooperation between the key actors to attract customers, in order to create a trustworthy brand image, we need a common identifiable brand identity, and this is the so-called "business brand." This time for our "CKT" signs to enhance the brand image of the time, breaking the tradition of the past, processing and manufacturing design patterns, giving the image of the feelings of identification with a new color.
Logo green to blue color gradient transition to simple main colors of green blue, is intended to express the "green technology" the meaning of the graphic logo is the core of the logo to express a kind of "OK" means ( Product OK, quality OK, Service OK, effective OK), in order to achieve a win-win objective.




